The illustrations in 'Algo' present a scrolling feed of content rendered in high-contrast yellow and black, evoking the glow of a smartphone screen in darkness.
A small cursor avatar navigates a field scattered with icons — a music note, a cat, a test tube, an athlete kicking a ball — each representing a piece of algorithmically-served content. The scene is deliberately sparse yet densely populated with choice, creating visual tension between abundance and emptiness. Additionally, the map is illustrated to look like dense digital woods as a metaphor for how online life currently feels: full of ads, sponsored content, paywalls, low-quality content, and AI slop.
At the top stands the algorithm itself: a simple, watchful face that observes every interaction.
Through its stark two-color palette and reductive iconography, the artwork conveys the cold logic of personalisation, the weight of being watched, and the speed at which digital systems form judgments from minimal data.
You can play the game here, or check the game's main page on this website.